Sep 7 2011

NICE GUYS FINISH…FIRST?

With his latest win at this years Atlanta Motor Speedway, NASCAR’s Jeff Gordon was propelled to the rank of third all-time in racing history.  While the win was only his third of the season, it constituted his 85th lifetime, placing him on the top-3 list behind only Richard Petty and David Pearson.  And while it’s highly unlikely he’ll be able to overtake Petty’s 200 wins all-time, he does have a legitimate shot at Pearson’s record of 105.

Now I don’t fancy myself a super-fan of NASCAR, as it’s been my experience that you’re either a ‘race guy’ or your not.  A solid case in point, the producer I just worked with on my last project certainly was…Brian, you know who you are.  Having said that, claiming to not know who Jeff Gordon is because you’re not a race fan is like saying you’ve never heard of Tiger Woods because you don’t follow golf.  After all, guys like that are just as much pop-culture icons as they are representatives of their respective craft.

I, for one, found Mr. Gordon to be a swell fellow when I had the unique opportunity of working with him ealier this year.  I produced a spot for a pharma client that used Jeff and his wife (model Ingrid Vandebosch) as its lead spokes-folks.  The campaign, directed by Kevin Hack of Get-Kinetic and shot on the RED One by DP JR Campbell, was aimed at raising awareness for parents to the dangers of Pertussis (also known as whooping cough).  Both Jeff & Ingrid were enjoyable to work with, making the otherwise hectic production schedule far smoother than it likely should have been.

So again, my hat’s off to a nice guy who actually does get to finish first…apparently 85 times and counting.


Aug 15 2011

THE FRUITS OF RECENT LABOR…

I’m proud to share a link to a recent project I produced for Director Doug Spangenberg of Space Monkey Studios.  Back in late June, prior to heading off for a week’s worth of relaxation in sunny Jamaica, I had the opportunity to team with Doug, and Philly-based DP JR Campbell, on an EPK shoot for Universal Music artists Il Volo.  I’ve worked with JR a number of times, as he’s become one of my preferred DP’s, but it was the first time working with Doug.  At any rate the project went very well, and after an exhausting day of traversing the ‘big island’ that is New York City, trailing the trio of Italian youngsters on their 24-hour media blitz, we had certainly acquired a plethora of footage.  Now, after having had a chance to watch the final product, i must say that it’s nice to see that the end product came together so nicely…great job Doug!

You can check out the video here, on Doug’s Vimeo page.


Jun 20 2011

BACK ON THE BIG ISLAND…

So it’s looking like I’ll be making the ever-popular ‘Turnpike Trek’ tomorrow, when I head up to the Big Apple bright & early for my latest field-producing assignment.  Teaming for the first time with Director Doug Spangenberg, we’ll be jumping around the City capturing some EPK footage for Universal Music.

The camera, helmed by local Philly-based DP JR Campbell, will be pointed in the direction of the trio of teen sensations “Il Volo”.  These Italian youngsters, on the heels of their crowd-raising appearance on “American Idol”, will be in NYC for just over a day.  While there, they’ll embark on a marathon PR tour that will witness them making pit-stops at a number of national talk-shows.  In between their scheduled visits, our crew will look to capture the teens taking in some of the sights and sounds synonymous with New York, with Times Square, Central Park, and Little Italy set to make our list of backdrops.

I think that my Caribbean-bound vacation plans are coming just in time, as I’m sure I’ll need my stint in Jamaica to recover from and abusive day in the ‘City that never sleeps’…or, as I’ve come to know it as, the ‘City that kicks your butt’!